Mark Howell

Mark Howell received his Bachelor of Arts from the University of California, Los Angeles, where he graduated Summa Cum Laude and was honored with induction into both Phi Eta Sigma and Phi Beta Kappa. Upon graduation, he began a career in motion picture advertising and quickly rose from executive assistant to copywriter to creative director, ultimately partnering with Brad Kurtz to launch Industrial Creative, a boutique advertising agency specializing in entertainment marketing. Since its founding almost 15 years ago, Industrial Creative has contributed to the launch and annual season re-launch campaigns of some of television’s most successful series, including “Married… With Children,” “The Simpsons,” “Beverly Hills, 90210,” “Melrose Place,” “The X-Files,” “24,” “House,” “Family Guy,” and countless others, including the decade’s only genuine television phenomenon, “American Idol.” With a variety of clients in sectors outside of entertainment, Industrial Creative is known for strategic branding and smart conceptual work, and has been recognized with a variety of awards and honors, most notably the Promax/BDA Gold Award. Since losing scores of his contemporaries in the 1980’s, Mark Howell has been a tireless advocate for many causes, especially HIV/AIDS awareness. He has developed marketing campaigns for AIDS vaccine events, AIDS Walks, AIDS Ride, The Revlon Breast Cancer 3-Day, the Big Ride Across America, the Common Threads AIDS memorial quilt and many others. His fundraising efforts for the Los Angeles AIDS Walk were recognized for eight consecutive years by the Mayor of Los Angeles. He was a founding member of the advocacy group AIDS Community Donor Action. He is currently developing a “safe sex / get tested” campaign for the Center, Southern California’s most important gay advocacy organization. Mark Howell is also currently leading Industrial Creative’s creative marketing campaign for the California Art Council’s Million Plates campaign, an innovative public/private partnership charged with raising $40 million annually to replace public funding of arts education and local arts programs in the state of California. The second wave of this campaign is set to launch next month all across the state.